Turkey is becoming a favorite destination for Americans in health tourism. As Turkey's brand value and perception of its health services strengthen across a range of fields—from hair transplants and dental treatments to smile design and eye surgeries—, in a survey of nearly a thousand participants across 49 U.S. states, 55.2% expressed a willingness to travel to Turkey for treatment. Professor Dr. Aykut Ekiyor told the American Post how Turkey can turn this interest into a lasting health‑tourism success.
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